El contracte

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El contracte. Cruyff, Carabén, Catalunya — Ramon M. Piqué

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DESCRIPTION
Book titled El contracte. Cruyff, Carabén, Catalunya.

DETAILS
Author: Ramon M. Piqué
Publisher: Columna Edicions
Collection: No Ficció Columna
Language: Catalan
ISBN: 978-84-664-3262-7
Binding: Hardback with dust jacket
Dimensions: W 15 cm × L 23 cm
Pages: 264
Publication date: November 2024

BIOGRAPHY
Ramon M. Piqué (Lleida, 1980) is a storyteller at heart. He studied Audiovisual Communication at the Universitat Autònoma de Barcelona. His professional journey began as a scriptwriter for Televisió de Catalunya, contributing to programmes such as Silenci?, Ànima, and Bestiari il·lustrat, in roles ranging from writer to editor and director.

He later transitioned to the world of advertising, joining the creative team at Barcelona-based agency Villar-Rosàs. After a few years, he established himself as a freelance creative director and consultant in content and strategy, collaborating with national and international agencies, production companies, and communication studios. Today, Tractor is his personal project in communication and consultancy. Piqué has also been an associate professor at the Universitat Internacional de Catalunya, teaching in the degrees of Advertising and Public Relations as well as Audiovisual Communication. He has lectured in various courses and master's programmes, and has contributed as a commentator in both print and radio media. A moderately competent guitarist, a graphic design enthusiast, music lover and cycling devotee, he still misses village life. Naturally, he is a proud and unwavering Cruyffist
The friendship between the Carabéns and the Cruyffs made possible an impossible signing — one that would change Barça forever, and with it, Catalonia. Johan brought the revolt onto the pitch, to the bench, and even to the boardroom, but also to the country itself. An accidental philosopher, a natural leader, an irrepressible optimist and a born winner, Cruyff became a symbol of success in Catalonia — and a mirror for the Catalan people. He helped us lose our fear of winning and touched countless lives, without which our story would be entirely different today.

But Cruyffism would never have existed without the diplomatic, level-headed and unapologetically Catalan mindset of Armand Carabén, nor without the boldness, lightness and freedom of Marjolijn van der Meer. The story of the friendship between the Carabéns and the Cruyffs is proof of what this country can build when talent finds the people who know how to bring out its full potential.

This book tells an extraordinary tale of friendships, rivalries, triumphs and failures — a journey through the mindset of a country that attracts and generates talent with the same intensity as it devours it.
Brand COLUMNA EDICIONS

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Brand COLUMNA EDICIONS